YOUR LEAGUE DESERVES A MUSIC DEPARTMENT.
ROGUE MUSIC GROUP DELIVERS IT.
THE GAP
Most sports leagues do not have a music department — and can’t justify the overhead of building one. RMG fills that gap, functioning as your dedicated music division without the in-house cost. We bring decades of music industry knowledge, experience, and relationships directly to your organization — connecting your league, athletes, and partners to the artists, songs, deals, and cultural moments that drive real audience growth. You get all the cross-functional leadership, oversight, and direction typically provided by an in-house division, without the build.
WHAT WE HANDLE
STRATEGY & CREATIVE
Artist Collaborations • Cultural Programming • Campaign Development • Season & Tentpole Creative Planning • Sonic Branding & Audio Identity • Original Anthems, Themes & Mnemonics • Trend & Culture Forecasting
TALENT & PARTNERSHIPS
Artist & Athlete Integration • Artist Performance Booking • Label & DSP Partnerships • Cross-Promotional Campaigns • Merch Collaborations & Capsules
DEALS & RIGHTS
Licensing, Rights Management & Clearance • Deal Structure & Negotiation • Contractual Integration • Music Policy & Governance • Business & Legal Affairs • Financial Analysis & Budget Management
MARKETING & GROWTH
Social & Digital Music Optimization • Official League Playlists & Streaming Presence • Broadcast & Streaming Promotion • Revenue Opportunity Development
Whether you’re building a long-term music program or driving a single campaign, RMG plugs in and delivers — a full music department, without building one.
PROUD PARTNERS